MITSUBISHI DIGITAL ELECTRONICS AMERICA LAUNCHES INTERACTIVE HOME THEATER WEBSITE

Tips and Product News Also Available in Free Home Theater Newsletter

IRVINE, Calif., December 20, 2004 –Mitsubishi Digital Electronics America's Presentation Products Division, maker of award-winning, high-quality presentation and display products, today announced the click-on of its new interactive website specifically targeted to today's movie and home theater aficionados. Online at www.mitsubishi-hometheater.com, the site provides educational background on sound and video technology and news on the latest in home theater products and features. Also available are installation tips and sets of additional considerations to aid with pre- and post-purchase planning for the most affordable and performance driven home movie and theater experience.

"The new home theater site was really born out of necessity as a response to inquiries from customers," said Marty Lash, retail sales manager, home theater projectors, for Mitsubishi Digital Electronics America's Presentation Products Division. "This home theater marketplace is so new and growing so fast that people are scrambling for good, credible information to help them get started. It's a viable marketplace and a whole new industry category. Over 50 percent of our web site visitors are finding us through searches including the words 'home theater'".

Designing a Home Theater
In addition to a unique interactive tutorial on DLP® projector technology, the Mitsubishi site provides valuable and practical information for designing a home theater to fit individual home environments. Separate discussions are provided for different rooms within the home such as living rooms, family rooms or even the most exclusive, dedicated home theaters. The site walks visitors through the determination process for selecting and placing sound and video equipment. There are even suggestions regarding screen options and furniture placements.

Five categories are covered in each environment: budget and installation; screen and projector; room lighting; sound, and furniture. Each section contains usage tips, technical background, installation directions and important how-to information for people looking to add to their existing home theaters as well as those preparing to create a new home theater space.

Free Home Theater Newsletter
The new website also has a sign-up spot where visitors can subscribe to a free newsletter. The monthly email newsletter contains the latest updates on home theater industry news, product announcements and upgrades, in-store promotions, and technology advances. The interactive newsletter allows subscribers to download online brochures and link to other important home theater sites and data as well as submit story and feature ideas and request targeted professional editorial content.

"The website and the newsletter are for those who already know a bit about home theater, as well as those starting from scratch," said Aki Ninomya, vice president, Mitsubishi. "We also wanted to create an ongoing effort, through interactive sharing and challenging dialogs between Mitsubishi and its visitors and subscribers, to keep the site relevant and reflective of the state of the home theater market and its customer base."

About Mitsubishi Digital Electronics America Presentation Products Division
Mitsubishi Digital Electronics America's Presentation Products Division markets an extensive line of professional presentation and front-projection home entertainment display systems and is known for its award-winning, high-quality, accurate color reproduction technology. Products are sold through authorized distributors, resellers, retailers, dealers and system integrators throughout the United States. Mitsubishi Digital Electronics America is located at 9351 Jeronimo Road, Irvine, Calif., 92618. For more information, please call 888-307-0312 or visit www.mitsubishi-presentations.com.